LONGCHAMP 

PARIS

For luxury French fashion house Longchamp, Propability manufactured and delivered key components and furniture according to visual concepts created from a Caroline Helain scarf. Bespoke frames were created to hang artwork with shelving to create a point of interest. The frames around the artwork were matched with edging on the point of sale furniture and podiums to create a gorgeous depth of colour to the store that lifts the merchandise from the shelves.