MERCHANDISE WHEELS, FENWICK, BOND STREET
A rotating display of hosiery
Another re-incarnation of the rotating wheels comes to life this time show casing hosiery available in store. The wheels were adapted to feature front lit panels with the display titles (SHEER, PATTERN, COLOUR, LEGGINGS AND MATT).
We created the structure, lighting and mechanisms required for wheels which rotate at three and a half revolutions per minute, these were sprayed in metallic bronze to tie in with the rest of the scheme and rotate in opposite directions - as if to mesh together like gears.