Enchanted Forest

SELFRIDGES

Working to Selfridges brief from visuals, all props were produced by Propability for this captivating window scheme. Book rivers, gold glittered bolders, giant books including a bespoke giant book to hold Beluga Vodka bottles, coloured acrylic shapes and fossil slices and real birch trees with colour fade or gold finish. Everything was positioned to feature high end fashion or merchandise in an almost ‘treasure chest’ type theme with a festive and enchanted feel.